September 13, 2018

Come Push the Boundaries of Entertainment With Technicolor at IBC 2018

Conference & Exhibition – RAI Amsterdam, The Netherlands
September 13, 2018 – September 18, 2018

Technicolor returns to the world’s leading Media, Entertainment & Technology show.

  • Technicolor Senior Colorist Maxine Gervais will be featured at two IBC events: Colour my world and IBC2018 Colour Day.
  • Technicolor HDR Intelligent Tone Management and Technicolor HDR will be the subject of an SES TechTalk as well as Live Demo in the SES booth.

It’s the “RAI-time” of the year to find out how to be ahead of the game and become essential to your customers.

As leaders in the Video and Ultra-Broadband arenas, Technicolor has a track-record of long-term partnerships with key players and over 100 years of history in the entertainment industry to back them up. Technicolor Connected Home will be present and pushing the boundaries of entertainment for another consecutive year at IBC, the foremost annual event encompassing the electronic media, entertainment, and technology industries.

Through live demonstrations and a comprehensive display of solutions, Technicolor will review the most current trends around OTT, HDR, Voice Integrated services, 11ax,, GPON and 5G just to name a few, so it can help you identify what focus areas will make sense for your business in the near future and enhance your current services portfolio.  

Last year’s 50th anniversary of IBC saw record attendance with more than 57,000 attendees from 170 countries around the world. As IBC looks to the connected future, it continues to provide a forum for debate and discovery of the opportunities to be seized from the changing nature of connected electronic media and its promise of content everywhere.

Save the date for Technicolor at IBC and let us be your partner in delivering optimum experiences to consumers. For more information or to book a meeting with us, contact Technicolor at

Let us help you plan your time at IBC – check out Technicolor at the following events.


Thursday, September 13 – Tuesday, September 18

Live Demo at SES Booth

UHD HDR Production & Distribution using Technicolor HDR Intelligent Tone Management and Technicolor HDR.

Saturday, September 15

Panel "How can the ecosystem work together better to set Android TV up for scale?"

2PM - 5PM
Room G102

Gaetan Delcroix, VP Video Product Unit, Technicolor

Sunday, September 16

Colour my world

Technicolor’s Maxine Gervais joins another renowned colorist, Jet Omoshebi of Goldcrest, to talk about the art and the science of the colorist, working with today's ever changing technology. Gervais has worked on over 50 blockbuster and critically-acclaimed movies, including this year’s commercial and critical Marvel Studios’ hit Black Panther, sci-fi feature The Meg, and most recently Sony Pictures’ Alpha, set in the Ice Age.

 9:30AM – 10:15AM CEST

 Maxine Gervais, Senior Colorist, Technicolor

IBC2018 Colour Day

Among the leading colorists presenting their individual journeys in color will be Technicolor’s Maxine Gervais. In this exclusive session, Maxine will share the technical and creative aspects of the color development on three recent projects, working with acclaimed cinematographers, directors, and VFX teams. She will show how Baselight X helped her achieve the three distinctive looks for Black Panther, The Meg, and Alpha. Register for this session here.

12:00AM – 1:00PM CEST
Room G109

Maxine Gervais, Senior Colorist, Technicolor

Monday, September 17

SES TechTalk: ARTE UHD Live – HDR Production and Distribution Trial

Don’t miss this presentation of ARTE’s Live UHD HDR Production & Distribution. This live production uses Technicolor HDR Intelligent Tone Management as well as Technicolor’s display adaptation functionality, part of the distribution solution Technicolor HDR (Note: A live demo will be shown at the SES booth). This session is open to all, but registration is required.

10:30AM – 11:15AM CEST
Hall 1 - SES Balcony Suite 10-11

Guy Ducos, HDR Business Development Consultant, PHILIPS (co-developer of Technicolor’s HDR advanced technology)

Lothaire Burg, Production Direction Coordination, ARTE

Tech Talks: Visual Excellence in Production

Today's imaging technology strives to produce a viewing experience which is, as far as possible, identical with that perceived by the human visual system. Strangely, one limiting factor in high dynamic range (HDR) design has been that existing measurements of the human vision have not been sufficiently accurate. Another of these issues is skin tone: humans are particularly sensitive to skin colour - regarding it as an indicator of well-being. The accurate portrayal of this subtle parameter is therefore particularly important. In this Tech Talk we shall hear from researchers and vision scientists, how they are ensuring the precision of HDR and colour in image capture. A further exciting image quality issue is slow motion - here we explore the development of an 8K UHD 240fps camera and slow motion capture and replay server. Don't miss this opportunity to see how technologists and vision scientists are striving to ensure that tomorrow's imagery will be even more excellent than today's.

1:30PM - 2:45PM
Conference Room E.102

Patrick Morvan, Senior R&D Engineer, Technicolor

Where To Find Us:
IBC 2018 – Booth Hall 15 – MS26
Amsterdam RAI Exhibition and Congress Centre
RAI Amsterdam
The Netherlands