By working with partners, we drive the conversations and collaborations that push the boundaries of innovation.
Partners From The Entertainment Industry
As part of our legacy to move the entertainment industry forward, Technicolor has been involved in the ATSC (Advanced Television Systems Committee) standard organization. Leveraging a 100-year expertise in video technologies, we have been particularly active in the definition of ATSC 3.0, a suite of voluntary technical standards and recommended practices that define the delivery of UHD services in a more performant and functional way than ever before. As a result, our HDR distribution technology: Technicolor HDR aka SL-HDR, has been added to the ATSC A/341 video standard.
As a founding member of the UHD Alliance, Technicolor is at the forefront of technologies that are changing the way people view content. The UHD Alliance - comprised of the world’s leading consumer electronics manufacturers, film and television studios, content distributors and technology companies - establishes performance requirements for resolution, high dynamic range, color and other video and audio attributes with an eye toward giving consumers the best possible UHD with HDR experience.
Academy of Motion Picture Arts and Sciences’ ACES Workflow
Technicolor’s Color Science department has worked closely with the Academy of Motion Picture Arts and Sciences on their development of Academy Color Encoding System (ACES), which is becoming the industry standard for managing color throughout the life cycle of a digital production. ACES addresses and solves a number of significant production, post-production and archiving problems that have arisen with the increasing variety of digital cameras and formats in use, as well as the surge in the number of productions that rely on worldwide collaboration using shared digital image files.
American Society of Cinematographer’s Color-Decision List
Technicolor Color Scientists were among the main contributors to the algorithm for the American Society of Cinematographer’s Color Decision List (ASC CDL). The ASC CDL, which defines the math for three functions: Slope, Offset and Power,streamlines the exchange of basic primary color grading information between equipment and software from different manufacturers, and ultimately the color grading process. The ASC CDL is a recipient of an Academy Award for Scientific and Technical Achievement.